Social Bakers presentation

As part of the weekly London College of Fashion Industry Talks, Laura Grigerova of Socialbakers gave a lecture on Social Media in the Fashion industry on Tuesday. Here’s a summary of some insights she provided.

In a previous post of mine, I mentioned that people prefer curation over pure information when it comes to social media. Here’s a few reasons why fashion brands should also be adding curation to their websites.

Quantitiy vs Quality – Why it’s important to develop a social media strategy that involves creating an experience for your followers.

David Bell from Pretty Ballerinas held a talk for the University of the Arts Retail & Luxury Club. Here’s a recap of what he spoke about!

Schiaparelli, Jean Patou, Pucci, Reebok.. News about brand revivals are rolling in fast.

Ooops! If trashy people keep waving Chanel in everyone’s faces all the time, the words classy and fabulous might stop springing to mind when being confronted with the Chanel logo. Here’s why.